Stuf and Junk
What’s the Tee? Real Steps. Real Tools. For T-Shirt Business Owners Who Show Up
What’s the Tee? Real Steps. Real Tools. For T-Shirt Business Owners Who Show Up
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Starting a T-shirt business is exciting, but it can also feel overwhelming. From equipment to pricing to getting consistent sales, there’s a lot more to it than pressing a design on a shirt and posting it on social media.
If you’re already in business, you know the challenges: underpricing, inconsistent branding, or not knowing how to reach the right customers.
That’s where this guide comes in.
What’s the Tee? is your 81-page step-by-step roadmap for building (or rebuilding) a T-shirt brand that’s profitable and sustainable. I’m sharing the lessons, strategies, and real-world experience I wish I had when I started, so you can skip the guesswork and move straight to growth.
Who This Ebook is For (and Who It’s Not For)
Not for you if…
- You’re looking for a quick cash grab
- You think one viral design or machine will make you rich overnight
Perfect for you if...
- You’re a new entrepreneur ready to start strong
- You’re a current business owner ready to fix what’s not working or learn new things
- You’re serious about doing the work and building something real
I don't sell dreams. This book won’t magically build your business overnight. But it will give you, insight, proven steps, resources, and mindset to create a business that lasts, if you’re willing to put in the work.
Inside, you’ll learn:
✔️ Printing methods explained, vinyl, transfers, screen print, DTF (clear and simple)
✔️ Pricing strategies that protect your profit
✔️ SEO & social media tips to get your tees in front of buyers
✔️ Common mistakes that cost beginners and seasoned sellers time and money
✔️ Mindset shifts to help you stay consistent and motivated
Exclusive Resources:
- Startup Costs Checklist with real pricing so you know what to expect before you invest
- Vendor List with suppliers I trust (includes continual updates over time — so your resources grow with you)
- Free Tip Sheets for quick wins and everyday guidance
- Checklists for easy reference while you work
- Glossary to make industry terms simple and approachable
- Direct link to my Amazon Storefront with only products I personally use or have used in my shop
Why You’ll Love It
- Straightforward, real-world advice you can apply right away
- A mix of strategy + tools that works for both newbies and current sellers
- Resources that keep giving you value long after you finish reading
Frequently Asked Questions
Frequently Asked Questions
Where's my order?
Handmade Orders:
Please allow 7-14 days for production on most items that are not labeled (RTS or Ready-to-Ship). Once production has been completed, you will receive tracking to the email you checked out with, and your order will ship. Please view our shipping policy for more information: https://stufandjunk.com/policies/shipping-policy
Cancellation Policy
Life happens, but please respect my time and yours.
Rescheduling & Cancellations:
- Cancellations must be made at least 24 hours in advance through my site.
- Appointments canceled with less than 24 hours’ notice will not be refunded.
Late Arrivals:
- For short 1:1 sessions, I will make 1 attempt to contact you. If you are unavailable, your appointment will be canceled and no refund will be issued.
- For Website Coaching sessions (60 minutes), I will make 2 attempts. If you do not join within 10 minutes, the session will be canceled with no refund.
Lost Time:
- If you arrive late, your session still ends at the scheduled time.
No-Shows:
- If you miss your appointment entirely, you will not receive a refund.
By booking, you agree to these terms.
See Refund policy here: https://stufandjunk.com/policies/refund-policy
Do you offer custom work?
Absolutely! Stuf and Junk is not limited to what you see on our site. We can create many things. You may send questions to cbrown@stufandjunk.com via the chat on the bottom right side of any page of this website, or if you are ready to get your order started, check out the listings under the Custom Services section. If you don't find what you are looking for, please complete our custom order form here and we will be in touch.
Do you offer custom tees for children?
Yes, while we are an adult shop, we do offer services for the little ones. Please visit our Custom Children's section. On occasion, you may find seasonal children's tees or other items ready to order on the site. Be sure to follow us on social media and subscribe via email to catch those launches.
How do I contact Stuf and Junk?
Stuf and Junk can be reached via email at cbrown@stufandjunk.com or via the chat located on the bottom right side of any page on this site.
I just placed an order for a digital item; where's my order?
Digital items are not physical products. Once your order has been completed, you will be able to download your item immediately. If you have any problems, please reach out with your order number via email to cbrown@stufandjunk.com for assistance.
Can I add to a previous order?
This is a two-part response:
Website orders: No. Please be sure your order is accurate before completing checkout. You are welcome to place a separate order.
Invoiced orders: You will have 24 hours to modify your custom orders after your invoice is paid.
About Our Tees
Our tees are soft and unisex. If you would like an oversized look, we recommend you size up; if you prefer a fitted look, size down. Please keep in mind that we cannot confirm that our tees will fit exactly how you desire, as we cannot predict everyone's body type.
Features
• 100% cotton and ring-spun cotton
• Fabric weight: 4.2 oz. (142 g/m2)
• Pre-shrunk fabric
• Shoulder-to-shoulder taping
• Side-seamed
Adult Size Chart
| Size | S | M | L | XL | 2XL | 3XL |
| Length (inches) | 28 | 29 | 30 | 31 | 32 | 33 |
| Width (inches) | 18 | 20 | 22 | 24 | 26 | 28 |
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